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Thu, 14 Jul

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The Pavilion

Foundations for a successful website

Let's start with the essentials: What's it for? Who do you want to see it? What does it need to do?

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Foundations for a successful website
Foundations for a successful website

Time & Location

14 Jul 2022, 19:00 – 15 Jul 2022, 21:00

The Pavilion, Hatherley Ln, Cheltenham GL51 6PN, UK

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About the Event

Chances are you have a website and you are driving traffic to it using various methods. But then what?

· When someone lands on your site is it clear what you want them to do next?

· What if they are not ready to talk to you and just want to “lurk”?

· Is your website being looked at by the right type of people?

In this month’s talk Natalie Alsop from Engaging Content is going to explain the importance of setting foundations for your website so that you can make better tech decisions and make your website work harder for you.

She will cover:

· The problem with most websites and why this matters.

· The importance of knowing your website goal – start with the end in mind!

· The different approach needed to achieve greater success with your website.

With analogies galore, get ready for an engaging, informative evening...

Natalie Alsop is the founder of Engaging Content Limited, a content marketing agency based in Cheltenham. She is a Brand, Website & SEO Tech Expert and has been in the digital marketing landscape since 2003 where she has seen huge change. Her expertise spans both creative and tech (she loves them equally) and is well positioned to explain all aspects of your online profile.

Natalie’s talk will help you to set the foundations for your website, so you can make it work harder for you. Whether you are looking for your first website or changing your existing one, this is a vital first step

We won’t be talking about different website platforms, or the technicalities of how to build them ourselves or find someone to build them for us – that’s for another session – but we will be doing the essential thinking about what we need from our website before we spend money or effort unwisely, or if we already have one, what’s working and what we need to improve.

Get your ticket now or ring Anna on 07747 032912 if you have any queries 

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